"I loved the amenities, particularly the umbrella service and beach bar."
Laurie from United States
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"The venue in the tent out on the beach was spectacular!"
Patrice H from United States
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"Immaculate, no musty smell common to shore hotels."
Paying from United States
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"The rooms were tastefully decorated and well equipped for our stay."
KEGF82314 from United States
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4-star oceanfront hotel with a private guarded beach in Wildwood Crest
Private Beach & Recreation
Icona Diamond Beach offers access to one of the only guarded beaches in New Jersey, with lifeguards on duty and complimentary beach equipment set up daily by the staff. Guests can ride a dune buggy shuttle from the hotel to the sand, where fire pits and sun loungers are available. The heated outdoor pool includes a separate children's splash pool, and poolside service from The Star Beach Bar is available during the summer months.
In-Room Amenities
Each air-conditioned suite includes a full kitchenette with a cooktop, microwave, and dishwasher, plus a Keurig coffee maker. Select rooms feature private balconies with ocean views, and all suites provide a separate living area with a dining table. Bathrooms include two shower heads and a large shower with multiple spray patterns.
Dining & Entertainment
Coastal Blue Restaurant serves seafood on the waterfront for breakfast, lunch, and dinner, sourcing locally where possible. The Star Beach Bar offers signature drinks and live music during the summer, and a separate happy hour runs daily from 3:00 p.m. to 5:00 p.m. The hotel hosts beach concerts and evening entertainment on the landscaped grounds throughout the season.
Family & Children's Programs
A children's splash pool and a kids' club offer supervised activities, including arts and crafts such as painting sea shells. Complimentary shuttle service runs to the Wildwood Boardwalk and nearby attractions like Morey's Piers & Beachfront Waterparks. The hotel's family-friendly suites with kitchenettes allow for convenient meal preparation during longer stays.
Location & Services
Icona Diamond Beach sits within a 4.5 km drive of the Wildwood Boardwalk and a 10-minute drive to Cape May. The property offers valet parking, a 24-hour front desk, and a shuttle service to nearby destinations. On-site laundry and meeting/banquet facilities are available, along with a fitness center with cardio equipment and dumbbells.
Highlights
Private Beach: One of the only guarded beaches in New Jersey
Dining: Coastal Blue Restaurant & The Star Beach Bar
Rooms: Suites with full kitchenettes and private balconies
Family: Kids' club, splash pool, arts & crafts programs
Recreation: Dune buggy shuttle, fire pits, live entertainment
Must-do experiences
Visit the Wildwood Boardwalk for classic seaside fun and treats.
Try the famous Mack's Pizza for a slice loved by locals.
Explore the hidden gem of the Hereford Inlet Lighthouse.
Don't miss the Cape May County Zoo, free and family-friendly.
Join a boat tour for dolphin watching off the beautiful coast.
Choose your room type
Icona Diamond Beach features double rooms, family suites, and other room types, many with breakfast, flexible cancellation options, and seasonal rate specials
Value King Suite
2 persons
550 sq. feet
1 King-size bed
Air conditioning
Bathtub
room details
Value Double Suite
2 persons
550 sq. feet
2 Double beds
Air conditioning
Bathtub
room details
Standard Double Suite
2 persons
550 sq. feet
2 Double beds
Air conditioning
Balcony
room details
Show all rooms
Room Rates and Availability Calendar
See live rates and availability for your dates.
Amenities
Icona Diamond Beach provides amenities designed for a comfortable stay and a memorable time exploring New Jersey
Facilities: Perfect
9.2/10Review score
General
No smoking on site
Free Wi-Fi in public areas
Parking
Safe deposit box
24-hour reception
No pets allowed
Rooms/ Facilities for disabled
Wheelchair access
Private beach
Lift
Vending machines
Fireplace
Smoke detectors
Fire extinguishers
Key card access
Sports & Fitness
Fitness centre
Services
Free shuttle service
Valet parking
Housekeeping
Laundry
Shops/Commercial services
Welcome drink
Happy hour
Dining
Restaurant
Snack bar
Bar/ Lounge area
Business
Meeting/ Banquet facilities
Fax/Photocopying
Children
Cots
Children's menu
Children's pool
Kids club
Spa & Leisure
Seasonal outdoor pool
Heated swimming pool
Beach access
Sun loungers
Entertainment
Sun terrace
Massage
Shallow end
Room features
Air conditioning
Heating
Terrace
Garden furniture
Tea and coffee facilities
Dining table
Ironing facilities
Bathroom
Free toiletries
Self-catering
Cookware/ Kitchen utensils
Media
Flat-screen TV
AM/FM alarm clock
Room decor
Carpeted floor
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Where to Find Icona Diamond Beach
9701 Atlantic Avenue, Wildwood Crest, 08260,
Map view
City landmarks
Landmark
Two Mile Beach
4400 ft
Landmark
Sunset Lake
1.1 mi
Landmark
Centennial Park
1.3 mi
Event hall
Wildwoods Convention Center
2.4 mi
Amusement Park
Morey's Piers
2.9 mi
Landmark
Hippo water slide
2.1 mi
Beach
Wildwood Boardwalk
2.7 mi
Amusement Park
Splash Zone Waterpark
2.8 mi
Church
Boardwalk Chapel
2.5 mi
Amusement Park
Morey's Piers and Beachfront Water Parks
2.8 mi
Nature reserve
Nature Center of Cape May
2.9 mi
Landmark
The Doo Wop Preservation League Museum
3.0 mi
Landmark
Adventure Pier
2.6 mi
Amusement Park
Raging Waters Water Park
2.9 mi
Landmark
Lazy Eye Distillery
2.7 mi
Landmark
Breakfast in The Sky
2.8 mi
Landmark
Seaport Aquarium
2.9 mi
Museum
Historic Cold Spring Village
3.6 mi
Landmark
Emlen Physick Estate
3.8 mi
Golf Course
Cape May National Golf Club
3.3 mi
Beach
Wildwood Dog Beach
3.1 mi
Amusement Park
Ocean Oasis Waterpark
3.3 mi
Landmark
The Colonial House
4.1 mi
Landmark
Montego Bay Waterpark
3.7 mi
Church
Our Lady Star of the Sea
4.3 mi
Landmark
Cape May Model Trains
4.3 mi
Nearby
Diamond Beach
1200 ft
Restaurants
The Coffee House at the Grand
100 ft
9601 Atlantic Ave
Jamaica Me Hungry
700 ft
9501 Atlantic Ave Atlantic & Jefferson
The Star Beach Bar
400 ft
402 E. Rochester Ave Diamond Beach
Reges Cafe
1200 ft
9201 Atlantic Ave the one across is E Newark and the beach
The Club at Diamond Beach
2800 ft
600 East Raleigh Avenue
Carinis Pizza Restaurant
2000 ft
9854 Pacific Avenue
The Fish Factory
4300 ft
8606 New Jersey Ave
Explore Wildwood Crest
Local Experiences
Top Attractions
Activities
Dining
Entertainment
Diamond Beach
5 minutes' walk
A pristine beach known for clean sands and family-friendly atmosphere, perfect for sunbathing and swimming.
Sunset Lake
20 minutes' walk
A scenic location ideal for picnics and tranquility, featuring beautiful views and a serene walking path.
Wildwoods Convention Center
40 minutes' walk
A hub for events and conventions, hosting various activities year-round. Check the schedule for exciting shows.
Morey's Piers
10 minutes' drive
An amusement park with rides and water attractions, ideal for thrill-seekers and families. Perfect for fun-filled days.
Kayaking at Sunset Lake
20 minutes' walk
Kayak rentals available for scenic paddling. Ideal for nature lovers seeking a peaceful water experience.
Riding the hippo water slide
10 minutes' drive
A thrilling water slide located at Morey's Piers. Perfect for adrenaline seekers looking for an exciting adventure.
Yoga on the Beach
5 minutes' walk
Relaxing yoga sessions on the beach offered during summer. Great for everyone needing relaxation and mindfulness.
The Star Beach Bar
2 minutes' walk
A casual beachfront bar offering seafood and tropical drinks. Enjoy live music with ocean views.
Jamaica Me Hungry
3 minutes' walk
Caribbean-inspired casual eatery known for jerk chicken and flavorful dishes. Perfect for a quick bite.
The Club at Diamond Beach
11 minutes' walk
An upscale dining experience featuring local seafood and farm-to-table dishes. Reservations recommended.
Wildwood Boardwalk
10 minutes' drive
A vibrant boardwalk filled with games, shops, and eateries. Exceptional for families and evening strolls.
Boardwalk Chapel
40 minutes' walk
A unique chapel hosting family-friendly events and concerts, promoting community spirit with heartwarming entertainment.
Transportation options
City Centre
Wildwood Crest 28 min · 1.4 mi
Airports
Atlantic City International (ACY) 111 min · 45.8 mi
Osvaldo Vieira International (oxb) 163 min · 67.4 mi
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Property information and rules
Check-in
from 15:00-23:59
Check-out
until 10 am
Internet
Wireless internet is available in public areas for free.
Pets
Pets are not allowed.
Number of floors:
5
Number of rooms:
70
Former name
Pier 6600 Motor Inn
Guest Reviews & Ratings
Guest reviews about Icona Diamond Beach and their stay experience
Cleanliness
9.4/10
Comfort
9.5/10
Facilities
9.2/10
Free Wi-Fi
10.0/10
Location
9.5/10
Staff
9.5/10
Value for money
8.7/10
Pros
Really good service
Beachfront views
Comfortable rooms
Cons
Air conditioning noise
Parking challenges
Inconsistent common area cleanliness
Guest reviews
based on 1843 reviews
5/5
based on 290 reviews
9.2/10
No reviews yet on our siteUnfortunately, our guests have not yet left any reviews for this hotel, but you can read reviews from Booking.com.
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Questions of the users
About Icona Diamond Beach
What is the minimum age requirement for checking in to the hotel?
10 November 2024
Guests must be at least 21 years old to register at the hotel.
Do the suites come with a separate living area?
20 December 2024
The suites feature a separate living space that includes a pull-out sofa for additional comfort.
Are the pool and beach facilities accessible during my stay in mid-September?
15 September 2024
Yes, the pool and beach facilities will be open during the stay.
Can you provide information about the balconies in the premium suites?
5 October 2024
All premium suites offer a spectacular ocean view from their balconies.
Is there a shuttle service available to nearby attractions like the Wildwood Boardwalk?
12 August 2024
Yes, there is complimentary shuttle service to and from the Wildwood Boardwalk.
Are beach chairs and umbrellas provided for guests?
22 September 2024
Beach chairs and umbrellas are available and included in the resort fee until mid-October.
Can I bring my pet during my stay?
30 November 2024
Pets are not allowed on the property, although service animals are welcome.
Is there an outdoor swimming pool available for guests?
25 November 2024
Yes, there is a seasonal heated outdoor pool available for guests to enjoy.
What dining options are available on-site?
28 February 2025
There are on-site dining options including a beach bar and a restaurant serving various cuisines.
Is parking available for guests at the hotel?
18 January 2025
Yes, free private parking is available on-site for guests, and it does not require a reservation.